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Post by account_disabled on Dec 27, 2023 3:53:56 GMT
Through on the way to a purchase but also in the postsales stages which define its relationship with the brand. In principle the stages that a potential customer goes through are called Buyer Journey and are highlighted by the Content marketing funnel presented below Free to Download Right Click + Save Image As The stages that a customer goes through from the moment he realizes. That he has a need until the actual action to solve this need are highlighted in the funnel above under modelAIDA. AIDA is an acronym that defines each step performed by a person in the Phone Number List purchase process Awareness Awareness first contact with the brand Interest Inter. Pffer is the right solution and decides to proceed with the purchase Action Action the potential customer adds the product to the basket and makes the payment Of course the complexity of this process differs from one niche to another from product to product or from one business model to another. For example in the case of a business that promotes premium products in the Businessto Business B B trading system the Content marketing funnel will be more complex.
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